Top 10 Most Creative PPC Campaigns of All Time!

PPC doesn’t have to be boring!
 

In the data driven world of paid search it’s easy to forget how to be creative. A fun, innovative and well executed PPC campaign can work wonders for your business. I’ve researched and compiled 10 of the most creative paid search campaigns of all …

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SEO News Round-Up: February 2015

Where did February go? Well, wherever it went, it went there fast. Another month of SEO news has come and gone and we’ve rounded up the best stories from the past 28 days and put them in one great post for your viewing pleasure. Enjoy!

 
Algorithm Updates
It was the second …

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Mobile Friendly Sites Rank Higher from April 21

April 21 Google Mobile Penalty

From April 21st Google will effectively penalise websites that are not mobile friendly.

By expanding their use of mobile-friendliness as a ranking signal their new algorithm will favour mobile-friendly sites at the expense of unfriendly ones – so mobile-unfriendly sites can expect to lose organic search rankings and traffic via …

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20 Link Building Opportunities for a New Website

Launching a new website in 2015? Congratulations! Although launching a new site can be a slightly stressful experience, it can also be tremendously exciting. There are few better feelings in business or life than going from nothing to something overnight. In effect, this is exactly what happens when you …

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10 Steps to Google Penalty Recovery (infographic)

10 Steps to Google Unnatural Link Penalty Recovery

“Google penalty… Manual action… Unnatural links.”
(Oh, gosh! What do we do now? How long will it take to recover?)
It’s a horrible feeling. For a business owner, manager or marketing professional, having your website get hit by a Google penalty can be one of the most terrifying experiences of your career.

It …

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Google’s New Manual Action Penalty for Thin Content

Google thin content manual action

Google has started specifically penalising websites for “having thin content with little or no added value”.

Penalties are issued in the form of a manual spam action with an email alert and a notice in Google Webmaster Tools – just like penalties for bad links.

The notice in Google Webmaster Tools and …

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An Idiot’s Guide to Social Media: Pinterest for Beginners

pinterest_badge_red

So you read our last two posts and decided you just couldn’t get enough eh? Well welcome back to our social media series; we’re bringing you quick idiot’s guides to social media sites to get you started on you social media marketing journey. This week, it’s every foodies’ favourite:
Pinterest …

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Analytics Event Tracking – 5 Step Guide

In the past I’ve visited many sites and blogs trying to find easy guides to help me manage my PPC accounts. Although I have a technical background, certain tutorials tend to drag on quite a bit and can be filled with waffle.

I have found many tutorials regarding event tracking, …

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Working with CHICKS Charity

The team here at Digivate are delighted to be working together with children’s charity: CHICKS. We wanted to gain some more experience working with charities and we felt that the partnership with CHICKS would work well and be mutually beneficial.

CHICKS provide respite breaks to disadvantaged children across the UK. …

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An Idiot’s Guide to Social Media: An Infographic

So now, the time has come, and now we face, the final curtain. Yes it’s true, we’ve reached the end of our social media series and we’ve compiled some of the best statistics we could find to bring you one great big Infographic of social media statistics to help …

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