PPC Agency & Management Services
Power up your PPC with results-driven ad campaigns
Feel like you’re shooting in the dark with your PPC campaigns?
At Digivate, we take a unique approach to PPC advertising. Our team of Paid Media virtuosos ensure your brand is the first thing your audience sees across search, web, mobile and social media channels.
We offer a rich mix of pay-per-click services, including Google Shopping and paid social management. By integrating all these different avenues together, we can make a real impact on your business’s profits.
Our PPC Services:
- Paid Search Advertising (Google & Microsoft Ads)
- Display Advertising
- Shopping & Feeds
- App Advertising | Pay Per Install
- YouTube Advertising
- Paid Social Advertising (Facebook, Instagram,
TikTok, Linkedin, Pinterest,
- PPC Account Audits
- Target & Keyword Research
- Ad Creation
- Campaign Setup
- PPC Management
- PPC Optimisation
- PPC Consultancy
As one of London’s longest-standing digital marketing agencies, we’ve developed strong relationships with Google, Meta, Microsoft and other paid media platforms (and not to mention, we are all Google and Microsoft qualified). These connections allow us to stay ahead of any issues, keep up with the latest industry standards and let us spot opportunities before your competitors.
Right Message + Right Place + Right Time
Our specialised approach to PPC takes the guesswork out of your advertising – so you don’t have to waste money on audiences that don’t convert. There’s nothing we love more than helping you get the most out of your advertising spend.
Unlike other agencies, we take a full-funnel approach to Pay Per Click advertising. We put you in front of your audience before your competitors and use brand awareness campaigns to retarget ‘warm’ leads.
How updating the basket page on one of the UK’s leading online sofa stores resulted in a 77% increase in revenue per visitor
How targeting location-specific customers led to 40% more business and empowered homeowners to choose an online architect
IV Boost UK
How we tackled the Google Medic update for a London-based clinic – and got a 189% increase in first page rankings
How we helped a catalogue fashion brand for over 50s launch their ecommerce presence and increase brand impressions by 131%
Buss Murton Law
How we helped one of the UK’s longest-standing law firms recover from a bad site migration – and increased conversions by 108% in the process
How our evidence-led approach helped this alternative eco-friendly brand increase sales by 30% in only 3 months
How we doubled conversions in only 6 months for a B2B SaaS HR Solution by using an integrated marketing approach
How we thrashed big-brand competition and increased conversions by 85% for a family-run company using an integrated CRO, SEO, and PPC strategy
How a training company received a 354% ROI through our specialised PPC approach
How we helped a professional services company generate 267 B2B leads in 2 weeks whilst keeping cost-per-acquisition at an all-time low
How we tripled the conversion rate for a tool rental firm by integrating CRO, SEO, and PPC
How we do PPC
1. Discovery Putting everything on the table
Before the campaign begins, we’ll get to know you and your business. This will involve pouring through any analytics, auditing your current campaigns, audience research, website content and assets. We will also discuss your main KPIs and commercial objectives to ensure your new PPC strategy can get a running head start.
2. Pre-Campaign Research Preparation is key
We’d never suggest putting all your chips in one basket. Through careful research and analysis, we will advise you on which channels are most effective for your business objectives and KPIs, as well as the ad spend to achieve them. We assess your online competition, and advise on budgets to make sure you’re not left in the lurch. Every single valuable insight we gain during this stage goes towards shaping your new and improved PPC strategy.
(We can even audit your PPC accounts if you already have campaigns running)
3. Target Audience & Keyword Research Let’s find out what your audience is looking for
The next – and most crucial – step is identifying your target audience and their internet habits. We do this to ensure that your ads provide exactly what your target audience needs, not what we think they want.
4. Campaign Structure & Ad Creation Where the magic happens
Once we’ve identified the right platforms, defined your target audiences and agreed on a monthly budget, we can begin to create results-driven PPC campaigns.
Through carefully crafted copy and specially made visuals, we can create ads that speak directly to your audience – and have incredible ROI.
5. Data Tracking & Ongoing Optimisation Track and improve your conversions
As part of our PPC management service, we’ll set up conversion tracking so that you can monitor your return on investment. Tracking conversions correctly is essential to measuring your results, and also helps us focus on what’s working, and what’s not.
This isn’t the part where we sit back and celebrate. Next, we go through the iteration and optimisation process that allows us to improve your Pay Per Click campaigns at speed, and create even more hyper-targeted ads that drive more users to content that speaks to their needs.
PPC for your business
Looking to get a helping hand with your paid accounts from one of London’s leading PPC agencies? Or maybe you’re starting from scratch and want experts fighting in your corner? Through our integrated PPC management services, we can maximise your ROI and scale your business with hyper-targeted ad campaigns.
From Paid Search through Google Ads and Microsoft Ads to Display advertising and Remarketing, we can help you build campaigns that make the most of your advertising spend. Our PPC contracts aren’t set in stone either. We can hit pause or amend your campaigns at any time to suit your needs and budgets.
When you need Pay Per Click advertising
- You know your audience is out there, you just can’t find them
- You’re in need of high-level brand exposure
- You want a form of advertising that is measurable and trackable
- You feel like you could be a bigger thought leader in your space
- You want to generate more lead submissions or eCommerce sales
- Your other marketing channels could do with some extra support