7 Tricks and Treats for Your Halloween Twitter Campaign

halloween content

Happy Halloween! It’s the holiday when social media turns into a real bloodbath, with carved pumpkins, spooky outfits, and creepy gifs taking over our Twitter feeds.

Goblins and ghouls aside, there’s nothing scarier to digital marketers than a dead Twitter handle. So we’ve put together a list of quick fixes …

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AdWords Price Extensions on Desktop – Digital Marketing Roundup

Webmaster recommendations about the mobile first index are on the way

We have already covered the topic of Google’s mobile-first index in the previous roundup; a new implementation that will look primarily at mobile content instead of desktop.

This has brought many questions to the surface for webmasters, so Google has …

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Google´s Search is Already Huge and It’s Still Growing – Digital Marketing Roundup

Google’s search is already huge and it’s still growing

Google is constantly growing and evolving, and now the company has chosen to show us an example of this through their ‘How Search Works’ page; Google has announced that they already know of over 130 trillion pages in the web, and …

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Nofollow Attribute Could Help With Crawl Budgets – Digital Marketing Roundup

Nofollow attribute could help with crawl budgets for large websites

Through a conversation between Google’s Gary Illyes and an SEO on Twitter, it turns out that using the “nofollow” attribute can help with crawl budget issues.

In the conversation, Illyes stated that this would only have a significant effect on large …

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Best Practice: Product Purchase Pages

The problem with product page layouts is that there is no one ‘right’ answer. Each website does it differently depending on preferences, yet this does not mean that they are all the best they could be.

You could spend a lot of time implementing pages that describe your product, its …

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5 Steps to Make Your Site Epic this Black Friday

Seasonal sales like Black Friday are huge opportunities for online businesses, with an increasing amount of people opting to shop online during these periods, instead of hitting the high streets. Online retailers and businesses need to ensure they know how to prepare their sites, and ensure they’re running at …

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Digivate Launches New Web Analytics Consulting Service

In order to manage your digital marketing assets properly, you need to know what is and what isn’t working well for you, so you can plan effectively. Data collection and analysis using Google Analytics/Universal Analytics is the foundation of any solid digital strategy, enabling you to highlight and monitor …

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Google´s Mobile-First Indexing – Digital Marketing Roundup

Google’s mobile-first indexing

Google is testing its mobile-first index, which is meant to look primarily at mobile content rather than desktop.

Google has explained that there are more mobile searches than desktop searches on a daily basis, but when evaluating the page’s ranking, it checks the desktop version of a website. …

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The Power of Listicles

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Even if you haven’t heard of the term “listicle”, you’ve definitely read one. While the format isn’t exactly new, it’s been at the forefront of content marketing over the last few years, with blogs and websites producing them on every topic imaginable.

Buzzfeed doing what they …

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Film and TV Show Ratings on Google – Digital Marketing Roundup

Google’s New Interface

Google has confirmed that they are developing a new design and look for the search user interface on desktop. Apparently the new design has a boxy-look like a mobile user interface, but despite this Google is still trying this new look, so we will definitely see further …

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