The Hypnosis of Pokémon Go

The launch of the new Pokémon Go app a couple of months back opened the doors to a digital revolution, completely hypnotising people across the world.

The app built on Niantic’s real-world gaming platform uses real-life locations to encourage users to go out into the world to find and catch …

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SEO Audit: Trump Vs Hillary

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Decision day has arrived, and right now the people of the USA are casting their votes in one of the most prolific election campaigns of all time.
The rivals have pulled out all the stops in the run up to the big day, with Clinton bringing out stars Madonna and …

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Mobile page speed as a Google´s ranking factor – Digital Marketing Roundup

Google says page speed ranking factor to use mobile page speed for mobile sites in upcoming months

While it may still be in the planning stage, Google has said that the speed of your mobile pages becoming a ranking factor is likely to be months away. When Google updates its …

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PPC 2016 Q1 Round-Up

The Digivate team love to keep up with the latest industry news. We’ve searched the web and compiled a round-up of the top PPC news from some of the best blogs from the first 3 months in 2016.
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On February the 19th …

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Betting on Football Conference 2016 – Round Up

First of all we’d just like to say a huge thanks to Sports Betting Community (SBC) for putting on this great event. It was their third year running this conference and it is a growing success.

Being a full-service digital marketing agency we work with multiple clients across many different …

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Content Keywords Feature is out of Google Search Console – Digital Marketing Roundup

New Features in Google My Business

Google is continuing its process of adding new features to Google My Business, and in this case, it concerns the new settings for business notification.

Now, the system allows users to configure when and how (i.e. email, mobile or both) they prefer to get notifications, regarding …

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Damaging Content and the Effects on Your Reputation – Digital Marketing Roundup

5 ingredients for the perfect PPC meal

Columnist Fredrick Valleys reports on what characteristics the best performing ads had in common. This all sprouted from a case study to analyse what great performing ETA’s have in common by looking at 700 accounts, 1.2 million ads and over a billion …

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Simplify Your Content Marketing and Still Get Results

It is for good reason content marketing is talked about at such great lengths, it works and works well. Not only this, but successful content marketing doesn’t have to be resource heavy or be out of reach for smaller businesses. In fact, it is possible to create decent content …

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Two ad updates that will affect local search marketers – Digital Marketing Roundup

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1. Google makes 2 ad updates that will affect local search marketers

Ads are appearing in the Local Finder results — reached after clicking “More places” from a local three-pack in the main Google search results, as well as changes to Google Maps mean that only ads with local extensions …

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Pinterest Advertising – How to Make it Work for You

So Pinterest Advertising is the latest social development to open its doors to marketers; hollers and whoops in the marketing sector aside, this poses an incredibly exciting and challenging time for marketers and advertisers.

After the initial excitement, the Digivate team sat back and thought to ourselves ‘How do I …

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