Google AdWords Click-To-Text Message Extension to go Live – Digital Marketing Roundup

Optimizing visuals will become even more key

Nowadays, visual-centric technologies are taking huge presence in our lives. Augmented, virtual and mixed reality are providing more immersive experiences, that bring new ways of communication for us. So what does this mean for SEO?

Visual technologies point to a future of search that makes …

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AdWords Price Extensions on Desktop – Digital Marketing Roundup

Webmaster recommendations about the mobile first index are on the way

We have already covered the topic of Google’s mobile-first index in the previous roundup; a new implementation that will look primarily at mobile content instead of desktop.

This has brought many questions to the surface for webmasters, so Google has …

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Google´s Search is Already Huge and It’s Still Growing – Digital Marketing Roundup

Google’s search is already huge and it’s still growing

Google is constantly growing and evolving, and now the company has chosen to show us an example of this through their ‘How Search Works’ page; Google has announced that they already know of over 130 trillion pages in the web, and …

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Nofollow Attribute Could Help With Crawl Budgets – Digital Marketing Roundup

Nofollow attribute could help with crawl budgets for large websites

Through a conversation between Google’s Gary Illyes and an SEO on Twitter, it turns out that using the “nofollow” attribute can help with crawl budget issues.

In the conversation, Illyes stated that this would only have a significant effect on large …

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Google´s Mobile-First Indexing – Digital Marketing Roundup

Google’s mobile-first indexing

Google is testing its mobile-first index, which is meant to look primarily at mobile content rather than desktop.

Google has explained that there are more mobile searches than desktop searches on a daily basis, but when evaluating the page’s ranking, it checks the desktop version of a website. …

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Google Penguin no Longer Penalizes for Bad Links – Digital Marketing Roundup

Google Penguin no longer penalizes for bad links

Google has announced the release of Penguin Update 4.0, a more granular version that runs in real time. From the new facts that this update has brought, we would like to highlight that Google Penguin is now ignoring/devaluing the bad links instead …

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Film and TV Show Ratings on Google – Digital Marketing Roundup

Google’s New Interface

Google has confirmed that they are developing a new design and look for the search user interface on desktop. Apparently the new design has a boxy-look like a mobile user interface, but despite this Google is still trying this new look, so we will definitely see further …

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Content Keywords Feature is out of Google Search Console – Digital Marketing Roundup

New Features in Google My Business

Google is continuing its process of adding new features to Google My Business, and in this case, it concerns the new settings for business notification.

Now, the system allows users to configure when and how (i.e. email, mobile or both) they prefer to get notifications, regarding …

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The Discussion Around the Effectiveness of the AMP – Digital Marketing Roundup

Search Ad specializations have expired?

Several agencies with Google Partner status received an email saying that they had lost their Search Ads specialization, and they would have to retake their exams.

This is due to a bug and according to Gianpaolo Lorusso, an Italy-based digital marketer, it was a global bug …

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